Made in Yorkshire patron The Partners Group is celebrating 35 years of supporting manufacturing businesses.
The Yorkshire-based PR agency was established in 1988, with a client base mainly comprising building product manufacturers. Since then, Partners has extended its reach in the sector, working with manufacturing, engineering, food processing, and building product manufacturers throughout the UK, as well as expanding its sector expertise to include companies operating in professional services industries.
The Partners team is marking this milestone with the appointment of a new Senior Account Manager, Cherelle Jones, who joins the agency this month with experience spanning construction and healthcare industries and PR work for companies including Polypipe.
Speaking at a client event to mark the firm’s 35th anniversary, Partners Director Karen Tinkler said: “This is an exciting time for our business, and we are thrilled to welcome Cherelle to the team. Her skill set is a perfect match for us, and her wealth of experience will help us continue delivering results for clients in an ever-changing business and PR landscape.
“PR has evolved significantly over the decades, and we’re seeing more and more forward-thinking manufacturers adopting solid PR strategies to help them grow their companies, attract and retain talent, and build business value ahead of an exit or sale.”
Cherelle brings 14 years of experience to Partners. She says: “I am thrilled to join the team at such an exciting time. The campaigns the team delivers are a true reflection of the drive, dedication, and ambition within the business. With the support of this incredibly talented team, I am excited to continue delivering campaigns that raise the profile of manufacturing businesses by telling their stories to the right people.”
The Partners Group is spearheaded by Monica Green and Karen Tinkler, who completed a management buyout in 2006. The company delivers PR services to clients across the UK, and globally through membership of the International Public Relations Team network. Find out more here.