In Conversation with The Partners Group: PR Best Practices

Member News

The Made in Group has held a live interview with Made in Yorkshire Patrons, The Partners Group. On the discussion table was PR advice for members, how to handle communication during the Coronavirus Outbreak as well as the sharing of groups Best Practice for manufacturers. 

Held last Thursday at 2:30 pm via Zoom on the backend of the Made Platform, members gathered to watch a panel discussion from the Yorkshire based PR company. Hosted by Made in Group’s Alessandro Sorrentino, Digital Content Specialist, the discussion included panellists Karen Tinkler, the Director of The Partners Group as well as Joe Richardson, Senior Account Executive. 

As part of the interview, both Karen and Joe discussed some of the online resources that the Partners Group has put together, and that are free to access online. These include Preparing for and coping with a crisis online, Preparing for and coping in a crisis, and Stand out from the crow: Creating a professional and engaging LinkedIn Profile.

You can watch their advice below.

What are some good Internal PR Methods?

In the first section, you'll be able to learn about some of the vital PR methods that you can use in an internal platform. From management-to-staff internal emails to company updates, you learn more about how to engage in good practice PR as a manager.

Best Practice Tips

In the next session, you'll hear from both Karen and Joe who will be sharing some of their Best Practice tips that you can implement into your workplace today.

PR During COVID 19

Following on from the previous section, in this question the Partners PR group answer and share their advice on how members can engage in good practice based PR during the Coronavirus Outbreak.

How to engage with clients during shutdown

In the final section, both Karen and Joe share their knowledge on how members can engage with their clients during the Coronavirus shutdown. You'll learn about what type of message you should be sharing, what platforms to be sharing that on, and how often you should be sharing it.

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